FleetCor Logos and Usage Guidelines
FleetCor
    Color Black and White
For use in an execution where a clean logo looks best and
  • Logo carries all necessary information to audiences, e.g., employees or current clients or,
  • Logo is used in executions where there is other information explaining what FleetCor is e.g. sales collateral, trade show booth, print ads, direct marketing, press release
FleetCor
  • In text
  • One word, with an initial cap "F" and initial cap "C"
  • Do not use "Technologies Inc" or "Incorporated" unless in legal document in which case consult CFO for proper reference.
For use in an execution where
  • Clutter is not an issue, and
  • There is no additional information available, e.g., letterhead, business cards, and
  • The additional information will be helpful to the audience, for example prospective employees, business partners, clients, suppliers, public relations
Fuelman
For use in an execution where a clean logo looks best and
  • Logo carries all necessary information to audiences, e.g., employees or current clients or,
  • Logo is used in executions where there is other information explaining what FleetCor is e.g. sales collateral, trade show booth, print ads, direct marketing, press release
Fuelman
  • In text
  • One word, with an initial cap "F" and small "m"
For use in an execution where
  • Clutter is not an issue, and
  • The corporate associations will be helpful to the audience, for example a presentation to a client that is a large corporation
For use in an execution where
  • Clutter is not an issue, and
  • There is no additional information explaining the product , e.g., letterhead and business cards, and
  • A short description of the product would be helpful
For use in an execution where
  • Clutter is not an issue, and
  • The usage is designed to call the reader to act, e.g., sign-off or call-to-action for direct mail, print ads, sales collateral
For use in an execution where:
 
  • Clutter is an issue.
  • For use on forms and documents both internal and external that leave little room for a horizontal logo
  • For use on cards to show acceptance network.

  • For use on Door decals and promotional signs
  • For use on Pump decals where there is no Pay-at-the-pump

  • For use where a vertical logo will not work.
  • Used on tradeshow booth and tradeshow shirts

  • For use where clutter is not an issue.
  • To show as part of the FleetCor family of logos.
  • For use on pole signs
FleetSource
For use in an execution where a clean logo looks best and
  • Logo carries all necesssary information to audiences e.g. employees or current clients or,
  • Logo is used in executions where there is other information to explain the business e.g. sales collateral, trade show booth, print ads, direct marketing, press releases
FleetSource
  • In text
  • One word, with an initial cap "F" and cap "S"
For use in executions where
  • Clutter is not an issue, and
  • Corporate associations will be helpful to the audience e.g., a presentation to a client that is a large corporation or a supplier or corporate partner
For use in executions where
  • Clutter is not an issue, and
  • Corporate associations will be helpful to the audience e.g., a presentation to a client that is a large corporation or a supplier or corporate partner
  • Black and White - for use when there is a 1 color requirement of the logo.
CFN
Use for:
  • CFN acceptance network
  • CFN Products
Use for same as above and:
  • Where clutter is not an issue
  • To show as part of the FleetCor family of logos
Mannatec
For use in an execution where a clean logo looks best and
  • Logo carries all necesssary information to audiences e.g. employees or current clients or,
  • Logo is used in executions where there is other information to explain the business e.g. sales collateral, trade show booth, print ads, direct marketing, press releases

  • For use where clutter is not an issue
  • To show as part of the FleetCor family of logos

  • For use with Marketer Private Label programs
  • Black and White - for use when there is a 1 color requirement of the logo.
FleetNet
For use in an execution where a clean logo looks best and
  • Logo carries all necesssary information to audiences e.g. employees or current clients or,
  • Logo is used in executions where there is other information to explain the business e.g. sales collateral, trade show booth, print ads, direct marketing, press releases
FleetNet
  • In text
  • One word, with an initial cap "F" and cap "N"
For use in an execution where a clean logo looks best and
  • Clutter is not an issue, and
  • Corporate associations will be helpful to the audience, for example business card or letterhead
For use in an execution where a clean logo looks best and
  • Clutter is not an issue, and
  • There is no additional information explaining the product and,
  • A short description of the product would be helpful
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